…words

The personal weblog of Stephen P Smith

Using personal development tools and techniques to improve your productivity, creating a balance in your life between Work and Play.
Using Social Media and your Internet Presence to grow your small business.
Some of my thoughts on how the Internet affects the political process, election campaigns, and so on. . . No rants or tirades.

Thoughts and observations on Productivity practices, business development, social media and reviews of books that I like. I put all kinds of stuff on here, and I always appreciate feedback and comments. Please feel free to join the conversation!

Philly Creating New Taxes on Bloggers

This is a frightening prospect for many small businesses: Pay Up: Philadelphia City Paper

For the past three years, Marilyn Bess has operated MS Philly Organic, a small, low-traffic blog that features occasional posts about green living, out of her Manayunk home. Between her blog and infrequent contributions to ehow.com, over the last few years she says she’s made about $50. To Bess, her website is a hobby. To the city of Philadelphia, it’s a potential moneymaker, and the city wants its cut.

In May, the city sent Bess a letter demanding that she pay $300, the price of a business privilege license.

The real kick in the pants is that I don’t even have a full-time job, so for the city to tell me to pony up $300 for a business privilege license, pay wage tax, business privilege tax, net profits tax on a handful of money is outrageous,” Bess says.

It would be one thing if Bess’ website were, well, an actual business, or if the amount of money the city wanted didn’t outpace her earnings six-fold. Sure, the city has its rules; and yes, cash-strapped cities can’t very well ignore potential sources of income. But at the same time, there must be some room for discretion and common sense.

When Bess pressed her case to officials with the city’s now-closed tax amnesty program, she says, “I was told to hire an accountant.”

She’s not alone. After dutifully reporting even the smallest profits on their tax filings this year, a number — though no one knows exactly what that number is — of Philadelphia bloggers were dispatched letters informing them that they owe $300 for a privilege license, plus taxes on any profits they made.

Even if, as with Sean Barry, that profit is $11 over two years.

Barry’s music-oriented blog, Circle of Fits, is hosted on Blogspot; as of this writing, its home page has two ads on it, but because he gets only a fraction of the already low ad revenue — the rest goes to Blogspot — it’s far from lucrative.

Personally, I don’t think Circle of Fits is a business,” says Barry. “It might be someday if I start selling coffee mugs, key chains or locks of my hair to my fans. I don’t think blogs should be taxed unless they are making an immense profit.

The city disagrees. Even though small-time bloggers aren’t exactly raking in the dough, the city requires privilege licenses for any business engaged in any “activity for profit,” says tax attorney Michael Mandale of Center City law firm Mandale Kaufmann. This applies “whether or not they earned a profit during the preceding year,” he adds.

So even if your blog collects a handful of hits a day, as long as there’s the potential for it to be lucrative — and, as Mandale points out, most hosting sites set aside space for bloggers to sell advertising — the city thinks you should cut it a check. According to Andrea Mannino of the Philadelphia Department of Revenue, in fact, simply choosing the option to make money from ads — regardless of how much or little money is actually generated — qualifies a blog as a business. The same rules apply to freelance writers. As former City Paper news editor Doron Taussig once lamented [Slant, "Taxed Out," April 28, 2005], the city considers freelancers — which both Bess and Barry are, in addition to their blog work — “businesses,” and requires them to pay for a license and pay taxes on their profits, on top of their state and federal taxes.

Mannino says the city doesn’t keep track of how many bloggers and small-website owners are affected. But bloggers aren’t the only ones upset with the city’s tax structure. In June, City Council members Bill Green and Maria Quiñones-Sánchez unveiled a proposal to reform the city’s business privilege tax in an effort to make Philly a more attractive place for small businesses. If their bill passes, bloggers will still have to get a privilege license if their sites are designed to make money, but they would no longer have to pay taxes on their first $100,000 in profit. (If bloggers don’t want to fork over $300 for a lifetime license, Green suggests they take the city’s $50-a-year plan.)

Their bill will be officially introduced in September. “There’s a lot of support and interest in this idea,” Green says.

Perhaps, but it doesn’t change the fact that the city wants some people to pay more in taxes than they earn. “I definitely don’t want to see people paying more in taxes and fees than what [we] earn,” says Bess. “But I do think the city needs to establish a minimal amount of money that they won’t tax, whether you’re a bike messenger, microblogger or a freelance typist.

I saw this article a couple of days ago, and have been thinking about it a lot. It seems to me that this “business privilege tax” is just a step away from infringing on free speech. I suppose that we would need to look at the details of the law to determine if this license only applies to the blogs and websites that generate revenue from ads, or if it applies to a blog that is used as a marketing platform for a freelance worker of any kind…

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Foundation Elements of Modern Businesses

Seth Godin is an amazing thinker. In a recent post he outlines some of the foundation elements for modern businesses.

When you sit down to dream up a new business, you can imagine a world without constraints. Or you can choose to build in fundamental pieces that will make it more likely your idea will pay off.

Here are some fundamental pieces of most new successful businesses. The goal is to build these elements into the very nature of the business itself, not just to tack them on. For example, the Scotch tape people at 3M can’t do #5, because of the structure of retail distribution and the way they mass produce and can’t track who is buying what.

You can live without some of these, but go in with your eyes open if you do:

1. Build in virality. Consider: Groupon.
2. Don’t sell a product that can be purchased cheaper at Amazon.
3. Subscriptions beat one-off sales.
4. Try to create an environment where your customers are happier when there are other customers doing business with you (see #1).
5. Treat different customers differently.
6. Generate joy, don’t just satisfy a need for a commodity.
7. Rely on unique individuals, not an easily copyable system.
8. Plan on remarkable experiences, not remarkable ads.

Read the whole thing here (Foundation elements for modern businesses.)

How can you treat your customers differently from what your competition does? I think that building “remarkable” into the experience is a very important part. What do you think? Leave a Comment.

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Fast Company and The Influence Project

Fast Company magazine is looking for the most influential person online: Influence Project. Well, that is certainly pretty interesting…I wonder if there might be a way to parse and analyze this information with regards to topics of influence, what it is that people are talking about.

Here is the basic summary:

ABOUT THE PROJECT

We started with a simple question: Who are the most influential people online right now?

That’s what The Influence Project is designed to answer. By participating, you will have your picture appear in the November issue of Fast Company magazine as part of an amazing photo spread. The more influence you demonstrate, the bigger your picture will be.

You may discover that you’re more influential than you think.

Influence is not only about having the most friends or followers. Real influence is about being able to affect the behavior of those you interact with, to get others in your social network to act on a suggestion or recommendation. When you post a link or recommend a site, how many people actually bother to check it out? And what’s the likelihood of those people then forwarding it on? How far does your influence spread?

This is the type of influence we’re looking for. We want to find the most influential person online.
Who knows? It might even be you.

So, I decided to sign up, and find out what kind of influence I might have. This is not a popularity contest, nor is it some hunt for fame. I know that I am certainly not in the “Most Influential” category, though with several thousand subscribers there is something going on.

So here is my request, if you are a subscriber or visitor and you came to this site looking for information on Productivity or learning to use Social Media for your small business, then please click this Influence Project link and help me to find out how I can better serve you – the readers.

Thank you!

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Moleskine Accessories

For those of you notebook fiends out there, some cool add-ons to our favorite notebook:

Matt Reimer points to a DIY SD Card wallet you can make for your Moleskine notebook:
Moleskine and Me

On the road I’m never without my camera and the way I take pictures it’s sometimes nice to have spare SD cards with me. I found this wicked Instructables tutorial by a user called Pipeski on how to make your own SD card wallet that fits really well inside a Moleskine notebook. Definitely worth a look!

Andrew Bosley created a tool he calls The Brainstormer:

When I was in school at SJSU, studying visual development and illustration, I was always trying to give myself little concept projects to keep myself sharp and thinking. So I created a list of objects, persons, things, etc. and a list of styles, adjectives, etc. These very large lists were in the back of my very first Moleskine (an address book used as a sketchbook). The idea was to combine an object or person with a style or adjective (ex. Byzantine submarine or subterranean factory) to create unique and interesting combinations to concept out and illustrate.

I found it useful in it’s crude form, but always wanted to turn it into a small, more sophisticated pinwheel format. Finally, a few months ago, during a lull in freelance work, I decided to make it happen.

Patrick Ng created a Moleskine Sketchbook/Diary in a leather cover (click over to see the pics!):

The day I decided to use the Moleskine 18 months weekly diary from July I knew I would have problem pulling out what I need from my bag. It has the same size and look as the Moleskine sketch book I’m using. Knowing that I will be using both quite often in this coming half year starting from my trip to Tokyo next week, I did something drastic in 30 minutes.

If you have seen any cool Moleskine hacks or add-ons, let us know in the Comments.

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